One of the best and most well-known milk brands in Venezuela is "La Campiña", but like some products its invention was thanks to a foreigner, thanks to a Russian.
The characteristic colors are beige and orange, the traditional ones of the La Campiña Milk label, every Venezuelan would recognize it because of its unforgettable design.
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It is a set of chemical processes that with pasteurized milk in special atomization tubes gives us dehydrated milk, which is better known as powdered milk.
To obtain it, the water contained in the milk must be evaporated and thus the milk powder will be obtained.
The great advantage of this presentation is that it is not necessary to keep it cold, that is to say refrigerated.
There is not a story about its origin, but the only information that is known is that it was created in 1802 by a Russian doctor named Osip Krichevsky.
And the Indulac company was in charge of its manufacture and distribution in the country.
It was bought by Parmalat, in the same way, they already had a history of more than 50 years in the Venezuelan market, since Indulac had been founded in 1941 as a subsidiary company of Nestlé.
In that year, through a process of nationalization of basic companies, the capital of this company became part of the State.
According to reports in Image Max, Parmalat is an Italian company that was born in 1961 in the city of Collechio, in the Province of Parma.
The industry was gaining a lot of international strength over time.
With 34 years of foundation, this company came to Venezuela through the purchase of Indulac, who were originally the creators of the famous brand Leche La Campiña.
At that time Parmalat also bought the juice brand Frica. Currently, 83.3% of Parmalat belongs to the Lactalis Group, the world leader in mass consumption of milk.
Today La Campiña Milk Powder and condensed milk are being imported from Brazil to Venezuela because they are no longer produced in the country, although300-gram until now it was a 100% Venezuelan product.
The cans are made in Costa Rica, and the product is made in Colombia and Brazil. Fortunately, the Brazilian Ministry of Agriculture guarantees that it is a product that passes all quality controls.
2 cups complete powdered milk (La Campiña)
2 cups sifted sugar.
1 cup cold boiled water
1/2 teaspoon white vanilla essence (optional)